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Good PRD vs Average PRD | 7 Proven Strategies
6 min readAug 28, 2024
1. Functional and Non-Functional Requirements
- Good PRD: Clearly defines both functional and non-functional requirements. Functional requirements specify what the product should do, while non-functional requirements address factors such as performance, security, usability, and scalability.
- Average PRD: Focuses primarily on functional requirements, neglecting non-functional aspects. This can lead to a technically sound product that lacks the necessary qualities to succeed.
Example:
- Good PRD: “The product must be accessible to users with disabilities. It must also have a response time of less than 2 seconds and be able to handle a peak load of 10,000 concurrent users.”
- Average PRD: “The product should allow users to create accounts.”
2. Impact and Business Goals
- Good PRD: Clearly articulates the product’s strategic alignment with the company’s overall business objectives. It quantifies the expected impact in terms of revenue, user growth, or other relevant metrics.
