Success Metric for Instagram Feed?

Shailesh Sharma
4 min readJul 28, 2024

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Understanding of Instagram Feed

Instagram Feed is a personalized stream of photos and videos curated to match each user’s interests. Its goal is to maximize user engagement and satisfaction by delivering relevant and enjoyable content.

Stakeholders and Value Derived by them

  • For Viewers: Viewers benefit from the Feed by discovering new interests, connecting with friends and influencers, and experiencing entertaining and inspiring content.
  • For Creators: Creators utilize the Feed to showcase their work, build an audience, and potentially monetize their content through brand partnerships and advertising.
  • For Instagram: The Feed is Instagram’s primary platform for generating ad revenue and user engagement, contributing significantly to the platform’s overall success.

Intersection of the Value

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Shailesh Sharma

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